The new industrial reality
for a more sustainable tomorrow
Sorgenti Italiane Regionali was created to carry out a process of integration and acquisition of the production companies in the beverage sector of the various regions of Italy, aiming to raise the level of quality of products and service, with a view to sustainable growth and protection of the territory.
A crystalline project,
like our water
Mission
The Mission of Sorgenti Italiane Regional is to
to expand the range of products and improve
the distribution, with a sustainable territory
development, capable of enhancing Italian
companies water producers.
Vision
The SIR Group wants to position itself
as a valid alternative to the big international groups
operating in the beverage sector, offering
a distinctive offer to Italian and Foreign consumer.
Path for the future
Achieving balance between environmental sustainability, quality, food safety and social responsibility is the development key objective of the Group, which aims at business continuity and employment maintenance, supporting territorial product growth.
A local strategy
that goes beyond its borders
The strategic acquisition of Acqua CERELIA by the Group,
Historic water of Emilia-Romagna based in Vergato (BO)
and active on the market since 1902, therefore represents
the first piece of a much larger project, aimed at consolidating
present sources on the national territory, grouping them
into a single company that pursues an increasingly
more aware and greener growth.